Sans Contrasted Usme 2 is a very bold, normal width, very high contrast, upright, normal x-height font visually similar to 'Cosan' by Adtypo (names referenced only for comparison).
Keywords: headlines, posters, logotypes, packaging, magazine titles, dramatic, editorial, luxurious, vintage, impact, elegance, branding, display, flared terminals, ball terminals, tight apertures, high waistline, crisp joins.
A heavy, display-oriented face with pronounced contrast between thick vertical strokes and sharply tapered hairlines. Curves are drawn with crisp, almost cut-in terminals and occasional ball-like finishes, creating a chiseled, poster-like texture. The letterforms are relatively compact with firm vertical stress, tight counters, and small apertures in letters like C, S, and e, while the numerals show strong thick–thin modeling and sculpted joins. Overall rhythm is dense and punchy, with sharp diagonals (V/W/X/Y) and a mix of rounded and wedge-like endings that reads as deliberately stylized rather than purely utilitarian.
Best suited to headlines, magazine and book titling, posters, and brand marks where high-impact contrast and sculpted details are an asset. It can work for short subheads or pull quotes at generous sizes and with comfortable spacing, but is less ideal for long-form body text where its tight counters and sharp hairlines may reduce readability.
The tone feels theatrical and upscale, leaning toward classic headline typography with a slightly gothic, old-world edge. Its strong contrast and carved terminals give it a commanding, attention-grabbing presence suited to dramatic statements and bold branding moments.
The design appears intended to deliver a bold, premium display voice by combining strong vertical mass with refined, tapered hairlines and distinctive flared/ball terminals. It prioritizes visual drama and memorable letterform silhouettes, aiming for a classic editorial feel with contemporary crispness.
In text settings the heavy strokes dominate, and the tight internal spaces can close up at smaller sizes, so it reads best when given room and used for emphasis. The distinctive terminal treatment provides strong character even in short words, making it effective for logos and titling where lettershape is meant to be noticed.