Sans Faceted Asfy 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'News Gothic EF' by Elsner+Flake, 'FS Joey' and 'FS Joey Paneuropean' by Fontsmith, 'News Gothic No. 2' by Linotype, 'PF Das Grotesk Pro' by Parachute, 'Belle Sans' by Park Street Studio, 'NuOrder' by The Northern Block, and 'News Gothic' by URW Type Foundry (names referenced only for comparison).
Keywords: posters, headlines, logos, packaging, sports branding, industrial, assertive, quirky, retro, impact, texture, ruggedness, display character, blocky, faceted, angular, compact, irregular.
A heavy, block-built sans with planar, faceted shaping that replaces smooth curves with angled cuts. Strokes stay broadly uniform, producing dense, dark forms with squared shoulders, notched joins, and slightly irregular contours that feel intentionally carved rather than geometric-perfect. Counters are tight and mostly rectangular or polygonal, and the overall rhythm is compact with sturdy verticals and blunt terminals.
Best suited to display applications where weight and angular texture can do the work: posters, headlines, product packaging, and branding marks. It can also fit sporty or industrial-themed graphics and short, high-contrast callouts where readability at small sizes is not the primary goal.
The tone is bold and emphatic, with a rugged, constructed feel that reads as industrial and slightly playful. Its chiseled angles and uneven bite marks add a quirky, poster-like energy that can feel retro or comic-adjacent without becoming decorative script.
The design appears intended to deliver maximum impact with a constructed, cut-from-solid look, using facets and notches to add character while keeping a straightforward sans structure. It prioritizes visual punch and a distinctive texture over neutral readability.
In text, the strong blackness holds together as a solid typographic mass, while the faceting introduces texture at larger sizes. Narrow apertures and tight counters increase impact but can reduce clarity in small settings, especially where similar block forms cluster.