Sans Normal Lomih 10 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Neue Helvetica', 'Neue Helvetica Armenian', and 'Neue Helvetica Paneuropean' by Linotype; 'Helvetica Now' by Monotype; 'Europa Grotesk No. 2 SB' and 'Europa Grotesk No. 2 SH' by Scangraphic Digital Type Collection; and 'Nimbus Sans Arabic' and 'Nimbus Sans Novus' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, assertive, energetic, modern, bold, impact, momentum, emphasis, modernity, strength, slanted, blocky, compact, rounded, heavy.
A heavy, right-slanted sans with thick, low-contrast strokes and broadly rounded bowls. The forms favor sturdy geometry—straight stems and arms paired with smooth curves—creating a compact, forward-leaning rhythm. Counters are relatively tight (notably in B, 8, and 9), and joins are clean and uncomplicated, supporting strong silhouette clarity at display sizes. Uppercase proportions read broad and stable, while the lowercase stays straightforward with simple terminals and consistent spacing, producing an even, punchy texture in text.
Best suited to headlines, short statements, and branding that needs immediate visual impact. It also fits sports and performance-oriented graphics, apparel marks, and packaging where a bold, energetic tone is appropriate. For longer passages, it will read as intentionally emphatic due to its dense stroke mass.
The overall tone is forceful and kinetic, with an athletic, no-nonsense presence. Its slant adds momentum and urgency, while the dense weight and simplified shapes project confidence and impact.
This font appears designed to deliver maximum punch in a contemporary sans voice, combining a forward slant with compact, heavy shapes to communicate speed, strength, and modernity in display-driven typography.
In the sample text, the weight and slant combine to form a dark, continuous typographic color, making it most effective where strong emphasis is desired. The numerals match the letterforms in heft and curvature, reinforcing a cohesive, headline-oriented voice.