Serif Flared Hadur 13 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Jali Greek' and 'Jali Latin' by Foundry5 and 'Basel Neue' by Isaco Type (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, editorial leads, retro, confident, sporty, punchy, playful, impact, motion, display character, brand voice, flared, wedge serif, bracketed, rounded, compact.
A heavy, right-leaning serif with sturdy, compact letterforms and softly rounded corners. Stems broaden into flared, wedge-like terminals rather than crisp slabs, giving the texture a carved, brush-cut feel while maintaining consistent stroke weight. Counters are relatively tight and the joins are smooth, producing a dense, high-impact rhythm. Lowercase forms show a single-storey a and g, and the numerals are bold and blocky with simplified interior shapes for strong silhouette clarity.
Best suited to headlines and short bursts of copy where its dense, flared serif texture can provide character and momentum. It performs well for posters, packaging callouts, sports or event branding, and editorial lead-ins where a bold, italic voice is desirable. In longer passages it will read most comfortably at larger sizes with generous spacing.
The overall tone feels energetic and assertive, with a vintage-leaning warmth that reads as friendly rather than formal. Its weight and slant create motion and emphasis, making text feel enthusiastic and slightly playful while still grounded and sturdy.
The design appears aimed at delivering maximum impact with a distinctive flared-serif signature, combining a strong display weight with an italicized, forward-driving stance. It balances a vintage, sign-painting-like warmth with clean, consistent construction to stay readable while feeling expressive.
The italic angle is steady across cases, and the flared terminals help maintain legibility at display sizes by keeping stroke endings open and clearly directional. Round letters (C, O, S) stay smooth and full, while diagonals (A, V, W, X) feel muscular and slightly compressed, reinforcing a bold, poster-like presence.