Sans Superellipse Gelum 13 is a very bold, narrow, low contrast, italic, tall x-height font visually similar to 'Kaligane' by ArimaType and 'Address Sans Pro' by Sudtipos (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, promos, sporty, urgent, modern, assertive, dynamic, high impact, space saving, speed, branding, condensed, oblique, blocky, rounded, slanted.
This is a condensed, heavy oblique sans with compact counters and a strong forward slant. Strokes are monoline and dense, producing a solid, poster-like silhouette with minimal interior whitespace. Curves are rounded and squared-off in a superellipse-like way, giving bowls and terminals a soft-rectangular feel rather than purely circular geometry. The lowercase is built for impact, with broad shoulders and simplified joins, while numerals are sturdy and tightly fit, matching the same compressed rhythm.
It performs best in headlines, short subheads, and high-impact statements where a compact, energetic presence is needed. The condensed width makes it useful when space is limited—sports branding, promotional banners, packaging callouts, and punchy editorial display are natural fits. For longer text, it will read most comfortably at larger sizes with generous line spacing due to its dense color and tight counters.
The overall tone is fast, forceful, and contemporary, with a distinctly athletic and promotional energy. Its forward lean and dense weight read as urgent and action-oriented, while the rounded-rectangle shaping keeps it friendly enough for consumer branding rather than harsh industrial signage.
The design appears intended to deliver maximum emphasis in a space-saving footprint, combining a strong oblique stance with rounded-rectangular forms for a modern, brand-friendly display voice. It prioritizes momentum and visual punch over delicacy, aiming for clear impact in advertising and identity contexts.
Spacing appears deliberately tight and efficient, creating a continuous dark texture in lines of text. The oblique angle is consistent across uppercase, lowercase, and figures, helping headings feel cohesive and streamlined.