Sans Normal Lyrog 7 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Noah' by Fontfabric, 'Isard' by Letterjuice, 'Cebreja' by Rafaeiro Typeiro, and 'Blacker Sans Pro' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, playful, punchy, retro, energetic, impact, motion, approachability, display, rounded, soft corners, oblique, chunky, friendly.
A heavy, rounded sans with an oblique slant and compact internal counters. Strokes are broad and uniform with softened corners and slightly squared curves, producing a dense, poster-like color on the page. The drawing favors wide, stable bowls and blunt terminals, with a lively rhythm created by subtle asymmetries and a mix of open and tight apertures that keeps the texture active in both caps and lowercase.
Best suited to headlines, short statements, logos, and display settings where impact is the priority. It works well for branding and packaging that wants a friendly, energetic feel, as well as sports or entertainment graphics that benefit from a strong, slanted presence.
The overall tone is bold and upbeat, with a sporty, informal voice that reads as friendly rather than austere. Its chunky rounded shapes and consistent slant give it a dynamic, forward-leaning attitude suited to expressive, attention-grabbing messages.
Likely designed as a high-impact display sans that combines rounded geometry with a consistent oblique stance to create immediacy and motion. The softened corners and compact counters aim to keep the weight feeling approachable while still delivering maximum visual punch.
In the grid and paragraph sample, the forms maintain a consistent slant and weight, and the numerals match the letters’ rounded, sturdy construction. The dense fill and tight counters suggest it will appear especially strong at larger sizes, where the soft geometry and exaggerated mass become part of the personality.