Sans Normal Ollab 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra and 'MVB Embarcadero' by MVB (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, friendly, confident, straightforward, clean, clarity, impact, contemporary tone, approachability, versatility, rounded, geometric, compact, chunky, high legibility.
A heavy, rounded sans with compact proportions and a sturdy, even color on the page. Curves are built from clean circular and elliptical forms, while terminals are mostly blunt and square-cut, creating a crisp, contemporary finish. Counters are relatively open for the weight, and the rhythm is steady and consistent across capitals and lowercase, with a clear, functional "a" and "g" and a strong, circular "O" family. Numerals are robust and simplified, matching the same geometric construction and contributing to a unified, workmanlike texture in text.
This font performs best in headlines, posters, branding, and signage where a strong presence and quick recognition are important. It also works well for short UI labels, packaging, and promotional copy that needs to feel modern and friendly while remaining highly legible.
The overall tone is modern and approachable, combining a friendly roundness with a no-nonsense solidity. It reads as confident and direct rather than delicate, making it feel suitable for clear messaging and attention-getting statements without becoming overly stylized.
The design appears intended to deliver a clean, geometric sans voice with softened roundness, prioritizing clarity and impact in contemporary communication. Its consistent construction suggests an aim for broad usability across display and short-form text while maintaining a distinctive, sturdy silhouette.
In longer lines the dense stroke weight produces a strong typographic color, so spacing and line height benefit from a bit of breathing room. The shapes stay very consistent between letters, reinforcing a neutral, system-like feel with a slightly softened edge from the rounded geometry.