Sans Normal Efnud 6 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, advertising, ui, headlines, packaging, modern, clean, approachable, dynamic, casual, readability, modernity, motion, versatility, clarity, oblique, rounded, humanist, open forms, soft curves.
A slanted, sans serif design with smooth, rounded curves and an even, low-contrast stroke. The letterforms have open apertures and generous counters, with a humanist feel in the way curves and joins are drawn. Terminals are clean and largely unadorned, and the overall construction favors simple geometric strokes moderated by subtle organic shaping. Figures follow the same oblique rhythm, with clear, uncomplicated silhouettes intended for legibility at a range of sizes.
This style works well for brand systems that want a modern, friendly voice, as well as advertising and editorial headlines where a forward, energetic texture helps. The clean shapes and open counters also suit UI labels, navigation, and product copy where clarity matters, while the oblique stance can add emphasis without needing a separate display treatment.
The font reads as contemporary and informal, combining a straightforward sans structure with a lively forward slant. Its soft curves and open shapes give it a friendly, accessible tone, while the consistent rhythm keeps it polished rather than playful. Overall it feels efficient and modern, with just enough character to stay personable.
The design appears intended to provide an everyday italic sans that stays highly legible while adding a sense of momentum. It prioritizes clarity through open forms and restrained detailing, aiming to be versatile for both short headlines and continuous reading without looking overly technical.
The italic angle is consistent across capitals, lowercase, and numerals, creating a cohesive sense of motion in text. Round letters (like O/C/e) are notably smooth and open, while diagonals (A/V/W/X/Y) feel crisp and decisive, reinforcing a balanced, easygoing voice.