Sans Normal Afkev 7 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: headlines, branding, posters, sportswear, packaging, energetic, confident, sporty, modern, friendly, dynamic emphasis, display impact, modern branding, athletic tone, oblique, geometric, rounded, compact, punchy.
A heavy, oblique sans with smooth, rounded curves and largely uniform stroke weight. The forms lean forward consistently, with clean terminals and broad, open counters that keep letters readable despite the dense color. Geometry feels subtly circular in O/Q/C and in the bowls of b/d/p, while diagonals (A/V/W/X/Y) are sturdy and simplified for impact. Spacing is moderately tight, and the overall rhythm is compact and even, producing a strong, continuous texture in text.
Best suited to short-to-medium display settings where a strong, energetic voice is needed—headlines, brand marks, posters, and promotional graphics. It can also work for labels and packaging where bold, slanted emphasis helps differentiate key messages, while remaining readable at moderately large text sizes.
The forward slant and dense weight give the face a fast, assertive tone, reminiscent of contemporary sports and promotional typography. Rounded construction softens the aggression, adding an approachable, upbeat feel that works well for lively, modern branding.
Designed to deliver high-impact emphasis with a dynamic forward motion, combining geometric, rounded forms with a compact, dense texture for modern display communication.
Uppercase shapes appear built for display clarity, while the lowercase maintains a strong footprint with rounded bowls and straightforward joins. Numerals are similarly robust and legible, matching the overall forward-leaning stance and compact texture.