Sans Normal Kobav 10 is a bold, normal width, low contrast, italic, short x-height font.
Keywords: headlines, posters, branding, packaging, apparel, sporty, dynamic, friendly, casual, retro, emphasis, impact, approachability, motion, oblique, rounded, soft corners, compact, bouncy.
A heavy, oblique sans with rounded bowls and mostly monolinear strokes. The letterforms lean consistently to the right, with compact proportions and a relatively small x-height that emphasizes tall ascenders. Curves are smooth and generous, while joins and terminals stay blunt and softly tapered, giving the shapes a sturdy, slightly compressed feel. Counters are open and clear in round letters, and the overall rhythm is energetic with noticeable width variation between characters (e.g., wide O and narrow I).
Best suited for display settings where a strong, upbeat voice is needed—such as headlines, posters, branding marks, packaging, and apparel graphics. It can also work for short UI labels or callouts when a friendly, high-impact italic is desired, but it’s less optimized for long-form reading at small sizes.
The slanted stance and thick, rounded construction create an energetic, approachable tone. It reads as playful and informal rather than technical, with a mild retro/sport flavor that feels suited to lively messaging and attention-grabbing headlines.
The design appears intended to provide a high-impact italic sans that stays friendly and legible through rounded geometry and open counters. Its compact, energetic forms suggest a focus on modern promotional and branding use where motion and emphasis are important.
Uppercase forms are simple and geometric, while lowercase shows a more buoyant, informal texture (notably in letters like a, g, y, and r). Numerals are large and sturdy, with clear silhouettes that favor impact over typographic delicacy.