Sans Superellipse Rugab 7 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: ui labels, wayfinding, packaging, posters, headlines, modern, technical, utilitarian, clean, precise, space saving, clarity, modern geometry, systematized look, rounded corners, condensed, compact, uniform stroke, open counters.
A compact sans with tall, narrow proportions and a steady, even rhythm. Strokes are largely uniform with gently rounded outer corners and squared-off terminals, giving many letters a rounded-rectangle feel rather than fully circular geometry. Curves are controlled and slightly squarish, with open apertures and clear internal counters that keep forms legible at small sizes. The lowercase uses simple, single-storey shapes (notably a and g), while capitals stay straight-backed and tightly set, reinforcing a streamlined, space-efficient texture.
This font suits interfaces and dashboards where narrow widths help conserve horizontal space, as well as signage and wayfinding that benefit from clear, simplified forms. It also works well for packaging, technical branding, and bold editorial headlines where a compact, modern texture is desirable.
The overall tone is pragmatic and contemporary, with a subtly industrial, engineered character. Its rounded-corner construction softens the voice just enough to feel friendly, while the condensed proportions and crisp terminals keep it disciplined and no-nonsense.
The design appears intended to deliver efficient, high-clarity letterforms with a distinctive rounded-rectangle motif, balancing friendliness with a functional, engineered presence. It prioritizes consistent geometry and compact proportions to create a tidy, contemporary typographic voice.
Figures follow the same compact, rounded-rectangle construction as the letters, with clear differentiation between similar shapes and a consistent width economy. Diacritics and punctuation shown in the sample (apostrophe, ampersand, period) appear sturdy and straightforward, matching the font’s controlled geometry.