Serif Normal Ifmor 7 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: book text, editorial, magazines, literature, academic, classic, literary, refined, formal, calm, text readability, classical tone, editorial utility, timelessness, bracketed serifs, oldstyle influence, open counters, calligraphic, bookish.
This serif shows gently bracketed serifs and a moderate, traditional contrast between thick and thin strokes. Curves are smooth and generously open, with rounded terminals and a slightly calligraphic modulation that keeps the rhythm lively without becoming ornate. The capitals feel stately and well-proportioned, while the lowercase has a readable, text-first build with clear apertures and compact, tidy joins. Figures appear lining and proportional, matching the overall classical texture in running text.
Well-suited to continuous reading in books and editorial layouts where a conventional serif texture is desired. It can also support formal communication pieces—reports, programs, and invitations—when a restrained, classic typographic tone is appropriate.
The tone is traditional and composed, with a bookish refinement that reads as trustworthy and established. Its calm stroke modulation and familiar shapes give it a literary, editorial voice suited to long-form reading and formal settings.
The design appears intended as a conventional, highly readable serif for extended text, combining familiar proportions with subtle calligraphic cues to keep the page lively while preserving a stable, classic feel.
In the sample text, the face maintains an even color and comfortable spacing at large sizes, with crisp serifs that stay controlled rather than sharp. The italic is not shown; all impressions are based on the roman style presented.