Sans Superellipse Rukiv 3 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, editorial, art deco, retro, elegant, geometric, refined, display impact, space saving, retro modernity, geometric clarity, condensed, monoline, rounded corners, vertical stress, high-waisted caps.
A condensed, monolinear sans with rounded-rectangle geometry and softly squared curves. Strokes stay largely uniform, with gentle tapering at some terminals and tight, vertical proportions throughout. Counters tend to be tall and narrow, and many curves resolve into flattened arcs rather than perfect circles, giving bowls and shoulders a superelliptical feel. The overall rhythm is upright and disciplined, with clean joins, compact spacing, and a consistent, column-like texture in text.
Best suited to headlines, titles, and short blocks of text where its condensed verticality can add sophistication without dominating layout width. It works well for branding and packaging that want a retro-modern, Art Deco inflection, and can serve as an editorial display face for pull quotes, section heads, and cover lines.
The face reads as poised and slightly theatrical, evoking streamlined early‑modern display lettering. Its narrow stance and rounded-square forms create a stylish, metropolitan tone—more lounge and marquee than utilitarian signage—while remaining crisp and composed.
The design appears intended to merge geometric clarity with softened, rounded-rectangle forms, delivering a distinctive retro flavor while keeping the letterforms clean and legible. Its condensed build suggests an aim for impactful display typography that economizes space and creates a strong vertical rhythm.
Distinctive rounded corners and elongated apertures give letters a sculpted, architectural presence. Numerals follow the same tall, compact logic for a coordinated line-up, and the design maintains an even color in paragraphs despite its display-oriented personality.