Print Utloj 10 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: kids branding, packaging, posters, social graphics, headlines, friendly, casual, playful, approachable, hand-drawn, hand-lettered feel, approachability, informal readability, playful tone, rounded, soft terminals, monolinear, slightly irregular, open counters.
A casual, hand-drawn print style with rounded forms and softly tapered terminals. Strokes read largely monolinear with subtle pressure variation, and the outlines keep a lightly irregular, marker-like edge that avoids looking mechanical. Proportions are generous and open, with clear counters and a steady baseline feel despite small shifts in character widths and stroke endings. Uppercase shapes are simple and legible, while the lowercase adds charm through mild asymmetry and occasional quirky joins and curves.
Well-suited to short-to-medium text in cheerful contexts such as kids-oriented branding, product packaging, posters, and social graphics. It works especially well for headings, callouts, and informal signage where a personable, handmade look is desirable.
The overall tone is friendly and informal, with a warm, human rhythm that feels conversational rather than polished. Its slight wobble and soft curves give it a playful, everyday personality suited to upbeat messaging.
The design appears intended to capture the immediacy of neat hand lettering—clean enough to read easily, but irregular enough to retain a human, drawn-on feel. It prioritizes warmth and approachability over strict typographic uniformity.
Round letters like O/C/e maintain open interiors, supporting readability, while angular forms (K, V, W, X) keep softened corners that match the overall friendliness. Numerals follow the same hand-drawn logic, with straightforward silhouettes and gentle curvature that keeps them cohesive alongside text.