Sans Normal Negum 1 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'EquipExtended' by Hoftype, 'Morandi' by Monotype, 'Fact' by ParaType, and 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, playful, punchy, impact, clarity, approachability, modernity, simplicity, geometric, rounded, blocky, compact, high-impact.
A heavy, geometric sans with broad proportions and softly rounded curves. Strokes are uniform and dense, with large counters that stay open even in the bold weight. Terminals are mostly straight and clean, while key curves (C, G, O, S) read as near-circular with a smooth, engineered feel. The lowercase shows simple, single-storey forms and a sturdy, compact rhythm; the overall texture is dark and even, with generous internal space keeping words legible at display sizes.
Best suited to headlines and short bursts of copy where weight and width can do the talking—posters, branding lockups, packaging panels, and bold UI banners. It also works well for signage and labels thanks to its open counters and clean, uncomplicated shapes.
The font communicates a confident, straightforward tone with a friendly edge. Its rounded geometry and thick color give it an approachable, contemporary feel that can lean playful while still reading as solid and dependable.
The design appears intended as a high-impact geometric sans that prioritizes clarity and punch in display settings. Its consistent stroke weight and rounded construction aim to deliver modern, approachable emphasis without decorative flourishes.
Spacing appears tuned for headline use, creating a strong, continuous typographic block. Numerals are similarly robust and straightforward, matching the letterforms in weight and width for consistent emphasis in mixed text.