Slab Square Ogty 10 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Alkes' by Fontfabric, 'PT Serif Pro' by ParaType, 'Clara Serif' and 'Quodlibet Serif' by Signature Type Foundry, 'Calicanto' by Sudtipos, and 'Leida' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, sturdy, confident, industrial, retro, editorial, impact, authority, readability, heritage, blocky, compact, square serif, high impact, ink-trap like.
A heavy, block-forward slab serif with broad proportions and a compact, strongly weighted silhouette. Serifs are square and braced, giving strokes a grounded, architectural feel, while counters stay open enough to remain legible at display sizes. Curves (C, G, O) are rounded but kept taut against the thick stems, and joins show subtle notches that read like ink-trap–style cut-ins at corners and intersections. Overall rhythm is deliberate and punchy, with sturdy verticals, thick horizontals, and a consistent, poster-ready texture across uppercase, lowercase, and numerals.
Best suited for large-scale typography such as headlines, posters, and campaign graphics where weight and presence matter. It also fits branding, packaging, and signage applications that benefit from a sturdy slab-serif voice and a condensed, high-contrast page color at display sizes.
The tone is bold and assertive, with a utilitarian, workmanlike confidence that nods to vintage print and signage. Its square serifs and dense weight create a straightforward, no-nonsense voice that feels both classic and industrial.
The design appears intended to deliver maximum impact with a structured slab-serif framework—combining wide, confident letterforms with squared terminals and subtle corner relief to keep dense shapes readable and energetic in display settings.
Uppercase forms look especially authoritative and stable, while the lowercase maintains a solid, readable build with minimal flourish. Numerals match the same chunky construction and strong baseline presence, reinforcing an overall high-impact, headline-oriented color.