Print Esmu 2 is a bold, normal width, medium contrast, upright, short x-height font.
Keywords: posters, headlines, packaging, craft branding, event flyers, playful, rustic, handmade, casual, quirky, handmade texture, casual display, human warmth, rustic charm, brushy, textured, blunt, rounded, uneven.
A hand-drawn print with thick, brush-like strokes and visibly irregular edges that preserve a dry, textured ink feel. Letterforms are largely upright with simplified, blunt terminals and gently rounded bowls, but widths and stroke lengths vary, creating a loose, organic rhythm. The lowercase sits relatively low against tall ascenders and descenders, and counters tend to be small and slightly uneven, reinforcing the handmade character. Overall spacing appears open and forgiving, with small inconsistencies that read as intentional rather than mechanical.
Well-suited for display settings such as posters, headlines, album or book covers, and packaging where a handmade, artisanal voice is desirable. It can also work for short callouts, signage, and social graphics, especially when paired with a simpler text face for body copy.
The font conveys an informal, friendly tone with a slightly rough, crafty energy, like quick lettering made with a marker or loaded brush. Its unevenness adds charm and humor, making it feel approachable and human rather than polished or corporate.
The design appears intended to emulate quick, confident hand lettering with a brush or marker, prioritizing personality and texture over strict consistency. Its goal is to add a tactile, human presence to titles and branding moments that benefit from an informal, handcrafted feel.
In longer lines, the heavy stroke and textured edges create strong color on the page, so the face reads best when given room to breathe. Rounded shapes like O and Q appear hand-sculpted rather than geometric, and the numerals follow the same casual, drawn rhythm as the letters.