Sans Normal Limug 10 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Gilam' by Fontfabric, 'FS Jack' by Fontsmith, 'Nusara' by Locomotype, 'Camphor' by Monotype, 'Fact' by ParaType, 'Neue Reman Gt' by Propertype, and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, punchy, confident, modern, energetic, impact, momentum, modernity, clarity, display, slanted, compact, rounded, soft corners, tight apertures.
A heavy, right-slanted sans with compact proportions and rounded, smoothly drawn curves. Strokes stay visually uniform, with minimal contrast and sturdy joins that keep counters open but relatively tight. Terminals are clean and slightly softened, producing a dense, cohesive texture in words. The figures are bold and stable, matching the letterforms with broad bowls and simplified shapes that read clearly at display sizes.
Best suited to high-impact applications such as headlines, posters, brand marks, and sports or event graphics where a compact, bold italic voice helps build momentum. It will also work well on packaging and promotional materials that benefit from dense, confident typographic color.
The overall tone feels assertive and energetic, with a sporty, forward-moving stance from the consistent slant and strong weight. Its rounded construction keeps the voice approachable rather than aggressive, making it feel contemporary and upbeat.
Likely designed to deliver a strong, modern italic sans for attention-grabbing display use, balancing forceful weight with rounded geometry for approachable clarity.
The slant is consistent across capitals, lowercase, and numerals, and the letterfit appears snug, creating a compact, high-impact line. Round letters (like O/C/G) emphasize circular geometry, while diagonals and joins keep a crisp, engineered rhythm.