Sans Superellipse Imlag 3 is a very bold, normal width, medium contrast, italic, normal x-height font.
Keywords: sports branding, headlines, posters, gaming, automotive, sporty, dynamic, techy, aggressive, modern, impact, speed, modernize, brand presence, display strength, slanted, rounded corners, squared curves, compact, high impact.
A heavy, forward-leaning sans with rounded-rectangle (superellipse) construction throughout. Letterforms are compact and tightly controlled, with squarish bowls softened by broad corner radii and mostly straight-sided curves. Stroke terminals are clean and blunt, with occasional angled cuts that reinforce the speed-oriented slant. Counters tend to be rectangular-oval and relatively small, giving the face a dense, high-impact texture, while diagonals (K, V, W, X, Y) are sharp and assertive. Numerals follow the same boxy-rounded logic, reading crisp and sturdy in display sizes.
Best suited for logos, sports identities, esports/gaming graphics, automotive or motorsport theming, packaging accents, and punchy editorial headlines where a condensed, kinetic voice is desired. It can work for short subheads or UI accents at larger sizes, but the dense counters suggest avoiding long passages of small text.
The overall tone is fast, forceful, and performance-driven, suggesting motion and mechanical efficiency. Its squared curves and strong slant give a contemporary, competitive feel that lands between motorsport branding and modern tech styling.
The design appears intended to deliver a streamlined, speed-inflected sans that feels modern and industrial while staying approachable through softened, rounded corners. Its geometry favors impact and consistency, aiming for strong recognition in branding and display applications.
Spacing and silhouettes feel engineered for bold headlines: wide joins and minimized apertures keep the rhythm solid and blocky. The lowercase carries a similar intensity to the uppercase, maintaining a consistent, punchy color across mixed-case text.