Sans Contrasted Pema 3 is a bold, narrow, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, posters, logotypes, packaging, fashion, editorial, dramatic, luxury, theatrical, impact, elegance, condensation, condensed, hairline, sharp, crisp, vertical.
A condensed, high-contrast display face built from emphatic vertical stems and hairline connections. Letterforms lean on straight-sided geometry with tight counters and a strong vertical rhythm, while thin strokes and terminals taper to needle-like points in places. Curves are drawn with a stiff, sculpted tension—especially in bowls and the S/C—producing a crisp, poster-like silhouette. Numerals and capitals read as tall and compact, with occasional cut-in shapes and narrow apertures that heighten the dramatic contrast.
This font performs best in headlines, magazine spreads, posters, and branding moments where condensed width and strong contrast can command attention. It can also suit logotypes and premium packaging where a sleek, stylized voice is desired. For long passages or small sizes, the hairlines and tight apertures may reduce readability, so it’s better used as a display face.
The overall tone is sleek and high-fashion, with a polished, editorial presence that feels assertive and attention-grabbing. The stark thick–thin structure gives it a dramatic, slightly theatrical character suited to bold statements rather than quiet text. It suggests modern luxury and runway-style styling, where elegance comes from restraint and extreme contrast.
The design intent appears to be a condensed, high-impact display style that maximizes drama through extreme contrast and vertical emphasis. It aims to deliver an editorial, luxury-leaning voice with crisp silhouettes and refined hairline details.
The design emphasizes verticality and tight spacing potential, which can create striking word-shapes in headlines. Hairline joins and very thin diagonals are visually delicate, so the strongest effect comes at larger sizes where the fine details remain clear.