Sans Normal Nomil 15 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Novel Display' by Atlas Font Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, confident, retro, chunky, attention, approachability, impact, simplicity, soft corners, blunt terminals, bulky, round counters, bouncy.
A heavy, geometric sans with broad proportions and generously rounded curves. Strokes stay essentially uniform, with blunt, squared-off terminals and subtle corner softening that keeps the forms from feeling sharp. Counters are large and open, and the overall rhythm is compact and sturdy, with a slightly bouncy feel created by rounded joins and simplified, blocky construction across letters and numerals.
Best suited to display settings where impact and warmth are needed—headlines, posters, packaging, and storefront or wayfinding signage. It can also work for short UI labels or social graphics when a friendly, high-presence voice is desired, but its density makes it less ideal for long passages at small sizes.
The tone is bold and approachable, projecting a cheerful, slightly retro personality rather than a severe or technical one. Its chunky shapes read as confident and informal, making the text feel friendly and attention-getting even at a glance.
The font appears designed to deliver maximum visual presence with an inviting, modern-geometric flavor—combining robust, simplified shapes with soft curvature to stay readable while feeling personable and fun.
The design favors clear silhouettes and simplified details, which helps maintain recognition at display sizes. The numerals match the letterforms in weight and softness, supporting consistent headline and branding use.