Serif Flared Ipram 12 is a regular weight, narrow, high contrast, italic, normal x-height font.
Keywords: magazines, headlines, fashion, luxury, packaging, editorial, refined, dramatic, classic, elegance, drama, speed, calligraphic, hairline, crisp, stylish, lively.
This typeface is a sharply italic serif with pronounced thick–thin modulation and crisp, hairline transitions. The letterforms are relatively compact in width with a steady, forward-leaning rhythm, and many strokes taper into pointed, flared terminals rather than blunt endings. Serifs are slender and elegant, often finishing as fine wedges, while curves (notably in C, G, O, Q, and the numerals) show tight, controlled contrast and a polished, engraved-like precision. Counters are moderately open for the style, and the overall texture reads as sleek and dark when set in text due to the strong vertical emphasis and concentrated black strokes.
It performs best in editorial contexts such as magazine headlines, decks, pull quotes, and elegant titling where its contrast and italic energy can be appreciated. It also suits luxury branding, beauty and fragrance packaging, and upscale event materials, especially at medium to large sizes where fine hairlines remain clear.
The overall tone is sophisticated and fashion-forward, with a dramatic, editorial polish. Its sharp contrast and italic movement lend a sense of speed and luxury, evoking high-end print culture and refined branding rather than utilitarian text work.
The design appears intended to deliver a refined italic voice with strong contrast and flared, pointed terminals—combining classical serif manners with a contemporary, couture-like edge. It prioritizes elegance and visual pace for display and editorial typography over neutral, long-form readability.
Capitals have a stately, display-oriented presence with narrow proportions and elegant finishing details, while the lowercase maintains a consistent slant and a smooth cursive flow without becoming fully script-like. Numerals echo the same high-contrast, tapered construction, giving figures a stylish, print-ready character.