Slab Square Abnuj 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: editorial, text, headlines, signage, branding, practical, trustworthy, classic, institutional, utilitarian, legibility, durability, clarity, editorial voice, classic utility, bracketless, square serif, blocky, sturdy, crisp.
A sturdy slab-serif with square, unbracketed serifs and a mostly monolinear stroke texture. The letterforms are compact and controlled, with generous counters and clear, squared-off terminals that give a firm, engineered feel. Uppercase proportions are steady and slightly wide in rounds, while the lowercase keeps a straightforward, workmanlike construction with a single-storey “a” and “g,” and a plain, readable “r.” Numerals are open and stable, with a prominent horizontal in “2,” a flat-topped “7,” and a clear-bowled “8.”
Well-suited to editorial typography where a sturdy serif presence is desired, including magazines, reports, and book interiors at moderate sizes. It also works effectively for headlines, captions, and signage that benefit from firm serifs and clear character differentiation.
The overall tone is pragmatic and dependable, leaning toward a familiar editorial and institutional voice. Its squared serifs and no-nonsense construction read as confident and traditional without feeling delicate or ornamental.
The design appears intended to deliver a robust, highly legible serif voice with a solid, architectural silhouette. Its squared serifs and restrained detailing suggest a focus on dependable readability and a classic, work-ready tone across both display and text settings.
In text, the slab serifs create a consistent baseline rhythm and strong word shapes, while the relatively open apertures and even color help maintain clarity. The design favors crisp edges and stability over flourish, making it feel composed and matter-of-fact.