Sans Normal Kudah 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Apta' by Colophon Foundry, 'Capitana' by Floodfonts, 'FS Lucas' and 'FS Lucas Paneureopean' by Fontsmith, and 'Geograph' by Sarah Khan (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, dynamic, modern, confident, friendly, impact, momentum, modernity, approachability, clarity, oblique, geometric, rounded, clean, compact.
A heavy, oblique sans with smooth, rounded geometry and uniformly thick strokes. Curves are built from near-circular bowls and broad arcs, while joins stay clean and closed, giving counters a compact, sturdy feel. Terminals are mostly straight or softly cut, and the italic angle is consistent across letters and figures, producing a forward-leaning rhythm without calligraphic modulation. Uppercase forms are wide and stable, while lowercase maintains a clear, contemporary structure with open apertures and simple, single-storey shapes where expected.
Best suited for headlines and short blocks of copy where strong impact and momentum are desired, such as posters, promotional graphics, and brand marks. It can also work well on packaging and apparel-style applications where a bold, athletic tone helps carry the message.
The overall tone is energetic and assertive, with a forward motion that reads as sporty and contemporary. Its rounded construction keeps the voice approachable rather than severe, making it feel confident and modern for attention-grabbing messaging.
The design appears intended to deliver high-impact, contemporary emphasis with a consistent slant and rounded, geometric construction. It prioritizes clarity at large sizes and a sense of speed and confidence, while avoiding sharp or overly technical detailing.
Numerals follow the same oblique, geometric logic and appear robust and legible at display sizes, with rounded forms (notably 0/8/9) that emphasize solidity. Diacritics shown (such as the dot on i/j) are bold and clearly separated, supporting readability in dense settings.