Slab Contrasted Role 3 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: posters, headlines, sports branding, packaging, signage, western, athletic, retro, rugged, playful, high impact, heritage feel, brand presence, poster display, collegiate tone, blocky, bracketed, rounded corners, sturdy, compact apertures.
A heavy, block-built slab serif with broad proportions and a strongly squared silhouette. The serifs read as chunky, bracketed slabs that lock into the stems with a carved, poster-like firmness. Curves are generously rounded on bowls and counters, while joins and terminals keep crisp edges, creating a confident, stamped feel. The rhythm is bold and steady, with fairly compact apertures and counters that emphasize mass and solidity, especially in the uppercase and numerals.
This font is best suited to display sizes where its chunky slabs and rounded geometry can read clearly—posters, headlines, sports and collegiate-style branding, bold packaging, and short punchy copy in signage. It can also work for emphasis in editorial layouts when used sparingly and with ample spacing.
The overall tone is assertive and nostalgic, evoking classic collegiate lettering and old-school poster typography with a hint of Western display energy. Its weight and slab structure give it a tough, no-nonsense voice, while the rounded bowls add approachability and a slightly playful warmth.
The letterforms appear designed to deliver maximum visual punch with a familiar, heritage-leaning slab serif voice. Its broad stance, pronounced slabs, and rounded bowls suggest an intention to balance toughness with friendliness for branding and promotional typography.
The design favors impact over delicacy: interior spaces are intentionally tight, and the slab terminals are prominent enough to become a defining graphic feature. The figures are similarly robust and attention-grabbing, matching the uppercase’s strong presence for headline settings.