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Slab Contrasted Urli 2 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'FF Kievit Slab', 'FF Tisa', and 'FF Tisa Paneuropean' by FontFont; 'Rooney' by Jan Fromm; 'Kyotce' by Soerat Company; and 'Modum' by The Northern Block (names referenced only for comparison).

Keywords: headlines, posters, editorial, packaging, signage, authoritative, classic, collegiate, robust, impact, stability, legibility, tradition, display, slabbed, bracketed, blocky, high-ink, traditional.

A sturdy slab-serif with pronounced, mostly squared terminals and subtly bracketed joins that soften the slab presence. Strokes are heavy with noticeable thick–thin modulation, especially in curved letters, creating a confident rhythm without feeling overly sharp. Counters are compact and the overall silhouette reads broad and stable, with strong horizontals and substantial feet and caps. The lowercase is compact and sturdy, with round forms kept relatively tight and a generally even, print-oriented texture.

Well-suited to headlines and short blocks of text where a bold, stable texture is desirable—magazine headers, poster typography, packaging callouts, and signage. It can also work for subheads and pull quotes when a traditional slab presence is needed without extreme sharpness.

The font conveys a confident, traditional tone with a slightly collegiate and editorial feel. Its weight and slab structure project reliability and emphasis, lending a serious, no-nonsense voice suited to assertive messaging.

Likely designed to deliver a strong, legible slab-serif voice with classic proportions and a comfortable, slightly softened slab treatment. The emphasis appears to be on impact, stability, and a familiar print-era character suitable for prominent display settings.

The numerals appear hefty and display-friendly, matching the letterforms’ strong slabs and compact counters. Overall spacing and color look dense and uniform, favoring impact and solidity over delicacy.