Sans Normal Mini 2 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, sports branding, playful, punchy, retro, friendly, chunky, impact, attention, brand voice, retro flair, display clarity, rounded, bulky, bouncy, soft corners, high impact.
A heavy, rounded display sans with broad proportions and compact counters. Strokes stay consistently thick, with softened corners and strongly curved bowls that give letters a cut-from-solid feel. Many shapes show subtle notch-like incisions and angled joins (notably on diagonals and terminals), creating a lively, slightly irregular rhythm without breaking overall consistency. The lowercase maintains a sturdy, single-storey construction (a, g) and the numerals are equally blocky, designed for headline clarity rather than fine detail.
Well suited to short, high-impact text such as headlines, posters, logo wordmarks, and packaging where strong silhouette matters. It can also work for energetic branding in areas like sports, entertainment, and youth-oriented campaigns, especially when set large and with comfortable spacing.
The tone is bold and upbeat, with a distinctly playful, retro-leaning energy. Its chunky silhouettes and rounded geometry feel friendly and attention-grabbing, while the small angular cuts add character and motion, keeping the texture from reading as purely geometric or neutral.
The design appears intended to deliver maximum impact with a friendly, rounded voice, pairing oversized weight and width with small angular cuts for memorability. It prioritizes bold silhouette and expressive texture over continuous-text readability, aiming to stand out in display contexts.
Large apertures are generally minimized and counters are tight, which increases visual density at smaller sizes. The design reads best when given room to breathe (looser tracking and generous line spacing), where the distinctive notches and rounded massing remain legible and intentional.