Sans Normal Hilut 12 is a light, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, packaging, posters, children’s media, friendly, casual, clean, approachable, playful, approachability, legibility, simplicity, modernity, rounded, soft, open, humanist, airy.
A rounded sans with soft terminals and gently corrected curves that keep the stroke rhythm even and calm. Letterforms favor open apertures and generous counters, with a slightly hand-drawn feel in the way curves meet stems and in the subtle irregularity of joins. Capitals are simple and geometric-leaning but not rigid, while the lowercase shows friendly proportions and clear differentiation between similar shapes (notably in the a, g, and q). Numerals follow the same smooth, open construction, staying consistent with the overall rounded logic.
This face works well for interface labels, app onboarding, and editorial callouts where clarity and a personable tone matter. It also fits branding and packaging that aim for an approachable, modern look, and it can scale to headlines for posters or signage while maintaining a soft, friendly presence.
The tone is warm and informal, with a lightly playful character that still reads as neat and composed. Its rounded ends and open shapes give it an inviting, contemporary feel suited to friendly messaging rather than strict corporate neutrality.
The design appears intended to provide a clean, contemporary sans with rounded, inviting shapes and high everyday legibility. It prioritizes simplicity and a relaxed rhythm, balancing geometric roundness with small humanizing details for a natural reading texture.
Spacing appears comfortable in text, contributing to an easy, breathable color. Several letters lean toward simplified, single-storey constructions that enhance approachability and keep the texture smooth in running copy.