Slab Contrasted Gitu 1 is a very bold, wide, medium contrast, italic, tall x-height font visually similar to 'Blunt' by Miller Type Foundry (names referenced only for comparison).
Keywords: sports branding, posters, packaging, headlines, logos, sporty, assertive, retro, industrial, headline, impact, motion, ruggedness, display clarity, brand presence, slabbed, blocky, compressed italic, rounded corners, ink-trap notches.
A heavy, right-leaning slab-serif display face with chunky, rectangular forms and broad proportions. Strokes are dense and mostly uniform, with subtle contrast showing up where curves meet verticals. Terminals finish in blunt slab-like feet and caps, while interior corners often show small notches that add sharpness and help keep counters open. Bowls and rounds are slightly squared-off with softened corners, producing a tough, mechanical silhouette. Spacing looks built for impact rather than economy, and the rhythm is strongly horizontal due to the wide set and consistent slant.
Best suited to high-impact settings such as sports identities, event posters, product packaging, and bold editorial headlines. It can also work for logo wordmarks or short slogans where a strong, fast, industrial feel is desired; for longer text it will be most comfortable at larger sizes.
The overall tone is loud, energetic, and confident, evoking athletic graphics, motorsport lettering, and bold mid-century advertising. Its combination of italic momentum and slabby solidity reads as forceful and competitive, with a rugged, workmanlike edge.
The design appears intended to deliver maximum visual punch while preserving recognizability through open counters and disciplined, consistent geometry. The italic slant adds motion, and the slab-like finishing reinforces a sturdy, durable personality suited to display-led communication.
The uppercase has a particularly muscular presence, while the lowercase maintains the same blocky construction and slanted stance for consistency in mixed-case settings. Numerals match the letterforms’ squared curves and sturdy slabs, keeping a uniform, poster-ready texture.