Sans Normal Nukud 10 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Kirshaw' by Kirk Font Studio; 'Avenir Next Arabic', 'Avenir Next Cyrillic', 'Avenir Next Georgian', 'Avenir Next Hebrew', 'Avenir Next Thai', and 'Avenir Next World' by Linotype; and 'Captura Now' by TypeThis!Studio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, chunky, impact, approachability, clarity, modernity, display, rounded, soft, geometric, clean, compact.
A heavy, rounded sans with broad proportions and simple geometric construction. Strokes are consistently thick with minimal modulation, and curves are generously radiused, giving counters a smooth, open feel. Terminals are mostly blunt and clean, and joins stay sturdy, producing a compact, high-impact texture in text. Letterforms read as straightforward and contemporary, with a slightly bouncy rhythm created by the mix of round bowls and squared-off verticals.
This font is well-suited to display use such as headlines, posters, brand marks, and packaging where strong presence and warmth are desired. It can also work for signage and UI callouts when a friendly, high-contrast-in-size (but not in stroke) emphasis is needed, especially at larger sizes.
The overall tone is bold and approachable, with a friendly, slightly playful character rather than a strict industrial one. Its soft geometry and strong silhouettes convey confidence and immediacy, making it feel energetic and modern without becoming decorative.
The design appears intended to deliver maximum impact with an approachable, geometric voice—favoring stout shapes, smooth curves, and clean terminals for contemporary branding and attention-grabbing display typography.
The alphabet and numerals maintain a consistent weight and curvature language, helping the font hold together in tight settings. The thick strokes and rounded bowls create clear, punchy shapes that remain recognizable at a glance, especially in short strings and headlines.