Serif Flared Tyhu 7 is a bold, wide, monoline, upright, normal x-height font visually similar to 'Copper Penny' by The Fontry (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, retro, poster, friendly, confident, lively, impact, readability, warmth, vintage nod, rounded, flared, soft-serifed, high-contrast, chunky.
A heavy display serif with compact counters, rounded bowls, and softly bracketed, flared terminals that give the strokes a subtly sculpted look. The letterforms lean on sturdy, near-monoline stems but introduce visible swelling at ends and joins, creating a warm, carved rhythm rather than a sharp geometric feel. Curves are generous and smooth (notably in C, G, O, and S), while horizontals are thick and steady; apertures tend to be tight, and interior spaces are small for the weight. The lowercase is sturdy and simple, with a single-storey a and g, a pronounced, footed l, and robust numerals that match the cap weight and width.
This font is well suited to headlines and short-form copy where its chunky color and flared detailing can be appreciated—posters, storefront signage, packaging, and brand marks. It can work for subheads and pull quotes in editorial layouts when set with comfortable spacing, but it is most effective as a display face rather than for dense body text.
The overall tone is bold and approachable, with a retro, sign-painted confidence. The rounded shaping and flared endings keep it from feeling severe, suggesting a friendly, mid-century advertising personality suited to energetic, public-facing messaging.
The design appears intended to deliver a strong, highly legible display voice with a vintage-leaning warmth. By combining substantial weight with rounded construction and subtly flared terminals, it aims to feel both attention-grabbing and inviting, evoking classic sign and advertising typography without becoming overly ornate.
At text sizes the dense counters and tight apertures make it read best with generous tracking and leading, while at larger sizes the flared terminals and rounded joins become a distinctive stylistic signature. The forms maintain a consistent, chunky texture across caps, lowercase, and figures, helping mixed-case settings feel cohesive.