Serif Normal Ulmal 10 is a very light, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, branding, logotypes, elegant, fashion, refined, airy, luxury, elegance, editorial voice, display impact, modern classic, hairline, didone-like, calligraphic, graceful, delicate.
A delicate serif with extreme stroke contrast and hairline horizontals that give the letters a light, shimmering texture. The serifs are sharp and finely tapered, often with small wedge-like terminals and occasional subtle flaring. Curves are generous and smoothly drawn, with a slightly calligraphic feel in letters like Q and g, and the overall spacing reads open and spacious. Numerals follow the same refined logic, mixing thin hairlines with strong verticals and maintaining a polished, consistent rhythm.
This design is well suited to display typography such as magazine headlines, section openers, pull quotes, and luxury branding where refinement and contrast are desired. It can also work for short-form editorial settings at comfortable sizes, particularly when printed or used in high-resolution environments where hairline details remain intact.
The font conveys luxury and poise, with a quiet, high-end tone associated with fashion, beauty, and cultural publishing. Its crisp hairlines and sculpted terminals feel formal yet contemporary, adding sophistication without heaviness. The overall impression is graceful and upscale rather than utilitarian.
The typeface appears intended to deliver a modern, high-fashion take on a classic high-contrast serif: crisp, elegant, and visually striking while remaining readable and structured. Its carefully controlled contrast and sharp finishing suggest an emphasis on sophistication and premium presentation.
In the text sample, the high contrast and fine details become a key part of the voice, emphasizing elegance but also making the design feel best suited to larger sizes or well-supported printing/rendering conditions. Distinctive gesture appears in a few characters (notably the Q and some lowercase forms), adding personality while staying within a classic serif framework.