Sans Superellipse Ilku 3 is a very bold, wide, medium contrast, italic, tall x-height font.
Keywords: sports branding, headlines, posters, gaming, packaging, sporty, assertive, dynamic, industrial, playful, impact, speed, ruggedness, branding, display, oblique, compact counters, squared rounds, angular cuts, chunky.
A heavy, obliqued sans with rounded-rectangle construction and squared-off curves that read as superelliptical rather than geometric. Strokes are thick and mostly uniform, with frequent angled terminals and chamfer-like cuts that create sharp highlights at corners. Counters are compact and squarish, and joins feel blocky and engineered, giving the forms a sturdy, forward-leaning rhythm. Numerals and letters share the same slanted stance and tight internal spacing, keeping the overall texture dense and punchy.
Best suited for short, high-impact text such as sports identities, esports and gaming graphics, posters, promo headlines, and bold packaging callouts. It will also work for logos and wordmarks where a forward-leaning, rugged voice is desired, but it’s less appropriate for long passages of small body text due to its dense counters and heavy texture.
The font projects speed and impact, combining a sporty, action-oriented slant with a tough, mechanical feel. Its chunky shapes and clipped edges add a slightly arcade/retro energy, making it feel confident and attention-grabbing rather than refined.
The design appears intended to deliver maximum impact with a streamlined, speed-driven silhouette, using superelliptical shapes and angled terminals to suggest motion and toughness. Its consistent slant and squared-rounded geometry aim for strong brand recognition in display contexts.
Diagonal cuts appear consistently across caps, lowercase, and figures, which helps unify the design and reinforces the sense of motion. The wide, low-contrast strokes and small apertures favor bold presence over delicate detail, especially in smaller sizes.