Script Dumu 2 is a bold, narrow, high contrast, upright, short x-height font.
Keywords: branding, packaging, posters, invitations, social media, playful, friendly, crafty, retro, whimsical, handmade feel, display impact, casual warmth, brush lettering, brushy, bouncy, rounded, organic, textured.
A brush-pen script with chunky, rounded strokes and visible pressure-driven modulation. Letterforms are mostly upright with a lively baseline bounce and compact proportions, pairing tight counters with occasional tall ascenders and deep descenders. Terminals tend to taper into soft points or bulb-like ends, and curves are generously rounded, giving the strokes a painted, hand-drawn rhythm. While it reads as a script, many letters connect loosely rather than continuously, creating a casual flow with consistent, bold presence.
This style suits branding marks, product packaging, cafe or boutique signage, posters, and social graphics where a friendly handmade voice is desired. It also works well for invitations, greeting cards, and short headlines or callouts that need bold, personable emphasis.
The overall tone is warm and personable, with a handcrafted feel that suggests informality and approachability. Its bouncy rhythm and soft, rounded shapes bring a cheerful, slightly retro craft sensibility that feels energetic without becoming chaotic.
The design appears intended to emulate confident brush lettering with a polished, repeatable consistency—capturing the spontaneity of hand paint while staying legible for display use. Its forms prioritize charm and personality over strict formality, aiming for an inviting, contemporary-craft look.
In longer text, the strong stroke weight and compact interior spaces create dense word shapes, so it benefits from a bit of extra size and breathing room. The numerals match the brushy character and maintain the same rounded, hand-painted flavor as the letters.