Sans Normal Omkul 4 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Aribau Grotesk' by Emtype Foundry, 'Equip' by Hoftype, and 'Core Sans A' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, confident, friendly, clean, straightforward, impact, clarity, versatility, contemporary, geometric, grotesque, rounded, sturdy, compact.
A heavy, clean sans with broadly geometric construction and smooth, round curves. Strokes are consistently thick with minimal modulation, giving the forms a sturdy, even color on the page. Counters are open and simple, terminals are largely blunt, and joins are crisp, producing a clear, contemporary silhouette. Uppercase shapes read broad and stable, while the lowercase stays straightforward and workmanlike with round bowls and compact details.
Best suited to headlines, poster work, branding, and packaging where a bold, uncomplicated sans can carry attention and maintain clarity at distance. It can also work for short UI labels or signage-style copy where strong presence and quick recognition matter more than delicate text nuance.
The overall tone is modern and confident, with a friendly plainness that feels approachable rather than technical. Its solid weight and uncomplicated shapes give it an assertive voice that still reads neutral and broadly usable.
The design appears intended as a versatile, high-impact sans that emphasizes clarity, geometric simplicity, and a consistent typographic color. It prioritizes a dependable, contemporary voice that performs well in display and prominent messaging.
The strong, uniform stroke weight creates a dense typographic texture that holds together well in large setting. Numerals match the same sturdy rhythm and rounded geometry, supporting consistent mixed text and display use.