Sans Normal Lared 3 is a very bold, wide, low contrast, italic, tall x-height font.
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, modern, punchy, assertive, impact, motion, modernity, clarity, brand presence, rounded, geometric, oblique, compact, high-impact.
A heavy, oblique sans with broad, rounded construction and smooth, continuous curves. Letterforms lean consistently to the right, with sturdy stems and generously rounded corners that keep the dense weight from feeling brittle. Counters are compact but open enough to remain legible, and the overall rhythm is energetic and forward-moving. Uppercase forms read clean and geometric, while the lowercase maintains the same sturdy, rounded logic with simple, contemporary shapes and minimal detail.
Best suited to display applications where impact and immediacy matter, such as headlines, posters, and brand marks. The strong oblique stance and rounded geometry also fit sports and active-lifestyle branding, packaging callouts, and prominent UI banners where short text needs to stand out.
The font communicates speed and confidence, with a strong, energetic presence that feels contemporary and performance-oriented. Its rounded geometry softens the aggression of the weight, giving it an approachable but emphatic tone suited to attention-grabbing messaging.
Designed to deliver a forceful, modern sans voice with a built-in sense of motion. The consistent slant, rounded geometry, and simplified forms suggest an intention toward high-impact typography that remains friendly and readable in short bursts.
Numerals match the italicized, weighty style and appear built for clarity at display sizes, with large, simple forms and no ornamental features. The overall silhouette is consistent across the set, emphasizing bold diagonals and rounded terminals for a cohesive, branded look.