Sans Normal Wagoh 2 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, product design, branding, editorial, signage, friendly, modern, clear, approachable, neutral, everyday legibility, friendly neutrality, clean modernity, rounded terminals, soft curves, open counters, humanist.
A clean sans with softly rounded terminals and a gentle, humanist construction. Curves are smooth and broadly drawn, with open apertures and generous internal counters that keep shapes readable. Strokes feel even and steady, while subtle rounding and slight asymmetries in joins prevent the design from feeling rigidly geometric. The lowercase shows a simple, single-storey “a” and “g”, and the overall rhythm is calm and consistent across letters and numerals.
Well-suited to UI and product typography where clarity at small sizes matters, and for brand systems that want a modern, personable voice. It also works for editorial subheads and general-purpose display lines, and can hold up in practical signage thanks to its open forms and steady spacing.
The tone is friendly and contemporary, with a mild warmth that reads as approachable rather than stark or technical. It feels informal enough for everyday interfaces, yet restrained enough to stay neutral in longer text.
Likely designed as an all-purpose sans that balances neutrality with warmth—prioritizing legibility through open counters and smooth curves while adding character through rounded terminals and humanist details.
The design leans on rounded corner behavior in both straight-sided letters and curves, which gives headings a smooth, non-aggressive presence. Numerals follow the same soft, open style, pairing well with the letters in mixed content.