Sans Normal Utbes 13 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Mute' by Indian Type Foundry, 'Sadi Sans' by Koray Özbey, 'Roihu' by Melvastype, 'Acto' and 'Foreday Sans' by Monotype, 'PF Centro Sans Pro' by Parachute, and 'Adelle Sans' by TypeTogether (names referenced only for comparison).
Keywords: ui text, branding, advertising, editorial, presentations, modern, clean, friendly, efficient, neutral, legibility, modernity, versatility, clarity, humanist, oblique, rounded, open, smooth.
This is an oblique sans with smooth, low-contrast strokes and gently rounded terminals. The shapes lean consistently to the right, with open counters and clear, straightforward construction that stays readable across sizes. Curves are broad and even (notably in C, O, S, and 8), while diagonals (A, V, W, X, Y) are crisp and stable. The lowercase is compact and practical, with a single-storey “g” and a single-storey “a,” plus simple, sturdy stems and minimal modulation throughout.
Well-suited for interface copy, product branding, and marketing materials where a clean, contemporary italic voice is needed. It also works in editorial pull quotes, captions, and presentation text thanks to its open forms and steady spacing, while remaining confident enough for short headlines.
The overall tone is modern and practical, with a friendly softness from the rounded curves and open apertures. The consistent slant adds a sense of motion and informality without becoming expressive or calligraphic. It reads as approachable and efficient—designed to communicate clearly rather than to decorate.
The design intention appears to be a versatile italic companion for modern sans typography: clear, contemporary, and easy to read, with softened geometry and consistent construction. It prioritizes legibility and an even text color while adding a subtle forward-leaning energy.
Numerals appear straightforward and contemporary, with rounded bowls and clear differentiation (especially 6/8/9). The design maintains a consistent rhythm between straight and curved elements, producing an even texture in paragraph settings and a neat silhouette in headlines.