Slab Contrasted Arju 6 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Lapoya' by Cuchi, qué tipo (names referenced only for comparison).
Keywords: posters, headlines, packaging, logotypes, event promos, western, retro, punchy, sporty, showcard, attention grab, vintage flavor, signage look, brand impact, display clarity, blocky, bracketed, soft corners, ink-trap feel, wedge cuts.
A heavy, right-slanted slab serif with broad proportions and compact internal counters. Strokes show noticeable contrast, with chunky horizontal slabs and wedge-like terminals that create small notches and cut-ins at joins. The serifs are bold and somewhat bracketed, and many shapes have softly rounded corners that keep the mass from feeling brittle. Overall rhythm is dense and confident, with tight apertures and sturdy, poster-friendly silhouettes.
Best suited to large sizes where its heavy slabs and cut-in details can read clearly: posters, headline typography, product packaging, and brand marks that want a bold retro or western flavor. It can work for short subheads as well, but the dense counters and strong slant make it less ideal for long continuous text.
The tone is bold and extroverted, evoking vintage signage and western or athletic display lettering. Its slanted stance and thick slabs give it a forward-driving, attention-grabbing energy that reads as playful and assertive rather than formal.
The design appears intended as a high-impact display slab that mixes vintage showcard solidity with a dynamic italic push. The chunky serifs and sculpted notches suggest a goal of maximizing presence and character in headlines while maintaining consistent, sturdy letter shapes across the set.
Uppercase forms feel especially squat and powerful, while lowercase maintains a sturdy, upright structure even under the italic slant. Numerals are equally weighty and built for visibility, matching the letterforms’ strong, cut-in detailing.