Slab Normal Okday 14 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Vigor DT' by DTP Types and 'Eigerdals Slab' by insigne (names referenced only for comparison).
Keywords: headlines, packaging, posters, editorial, branding, sturdy, friendly, classic, utilitarian, reliability, readability, impact, warmth, bracketed serifs, soft corners, ink-trap feel, rounded terminals, compact caps.
A sturdy slab serif with generously bracketed serifs, softened joins, and slightly rounded terminals that keep the heavy strokes from feeling harsh. The letterforms are compact and evenly weighted, with low contrast and a steady rhythm across lines. Counters are moderately open, curves are full and smooth, and the overall drawing favors solid, rectangular proportions with gentle shaping at stress points. Numerals are straightforward and sturdy, matching the type’s consistent weight and broad, stable stance.
This font works well for headlines, subheads, and short text blocks where a strong, stable serif voice is needed. It’s a good fit for editorial titling, packaging and label-style graphics, posters, and branding that benefits from a classic, dependable slab-serif character.
The tone is dependable and approachable, combining a workmanlike presence with a warm, slightly old-fashioned print feel. Its sturdy slabs suggest authority and clarity, while the softened corners and bracketing add friendliness and reduce severity.
The design appears intended as a plainspoken slab serif that prioritizes firmness and readability while adding subtle softness through bracketing and rounded finishing. It aims to deliver a reliable, no-nonsense typographic voice that still feels approachable in common print and display contexts.
At larger sizes the heavy serifs and rounded details become a defining texture, creating a confident, slightly rustic color. In tighter settings, the dense strokes and compact forms read as firm and emphatic, making it better suited to short passages or display-forward text rather than delicate, airy composition.