Sans Normal Jemar 5 is a bold, very wide, medium contrast, italic, tall x-height font visually similar to 'Dean Gothic' and 'Fusion Collection' by Blaze Type, 'Murs Gothic' by Kobuzan, 'Latino Gothic' by Latinotype, and 'Otoiwo Grotesk' by Pepper Type (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, dynamic, assertive, modern, energetic, impact, motion, display, branding, visibility, oblique, slanted, rounded, geometric, compact counters.
A heavy, slanted sans with broad proportions and rounded, geometric construction. Strokes are consistently thick with smooth curve-to-stem transitions, producing compact internal counters in letters like a, e, and s. The italic angle is pronounced and uniform across capitals, lowercase, and figures, with a forward-leaning rhythm and slightly squared-off terminals. Uppercase forms are wide and stable, while the lowercase keeps a tall body and simplified shapes that emphasize weight and momentum; numerals are similarly bold and open, designed to hold up at display sizes.
Best suited to short, high-impact settings such as headlines, posters, sports or event branding, and punchy packaging or signage where the weight and slant can carry the message. In longer passages it will feel dense and forceful, but it can work for brief callouts, subheads, and emphasis within layouts.
The overall tone is fast, confident, and impact-driven. Its strong slant and broad stance suggest motion and performance, giving it a sporty, promotional energy that reads as contemporary and attention-grabbing.
The design appears intended to deliver a bold, forward-moving voice with clear, geometric letterforms that stay legible under heavy weight. It prioritizes visual impact and a sense of speed over delicate detail, aiming for a strong display presence across text and numerals.
Spacing appears tuned for display: wide letterforms with sturdy joins create a solid texture, and the heavy weight compresses counters without collapsing them. Round letters (O/Q) read as stout ellipses, and the overall silhouette stays cohesive across the alphabet and figures.