Sans Normal Aglom 11 is a bold, normal width, low contrast, upright, tall x-height font visually similar to 'Bajazzo' and 'Bajazzo Rounded' by Schriftlabor and 'Amsi Pro' and 'Amsi Pro AKS' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, confident, clean, direct, utilitarian, clarity, impact, modernity, versatility, geometric, open apertures, large counters, even rhythm, crisp terminals.
A compact, geometric sans with sturdy, even strokes and clean, sheared terminals. Curves are broadly circular with generous counters, while verticals read firm and straight, giving the alphabet a stable, engineered feel. Proportions favor a large lowercase presence with short extenders and wide, open apertures, keeping interior space clear even at heavier sizes. Numerals are simple and contemporary, matching the letterforms with consistent weight and straightforward construction.
Well suited to headlines and display settings where a clean, contemporary sans needs to feel strong and legible. It also fits branding systems, packaging, and signage that benefit from open shapes, consistent stroke presence, and a straightforward, modern texture.
The overall tone is modern and no-nonsense, projecting clarity and confidence rather than ornament. Its geometric restraint and steady rhythm give it a pragmatic, contemporary voice suited to straightforward communication.
The design appears intended to deliver a dependable, contemporary sans optimized for clarity and impact. Its geometry and open forms suggest an aim for easy scanning and a confident voice across prominent typographic applications.
The sample text shows strong readability at large sizes, with clear separation between characters and minimal ambiguity in common shapes. Round letters (like o, e, c) maintain smooth continuity, while diagonals (v, w, x, y) feel sturdy and balanced, reinforcing the font’s solid, workhorse character.