Sans Normal Jumok 2 is a bold, normal width, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, advertising, sportswear, energetic, sporty, modern, assertive, dynamic, emphasis, modernize, add motion, increase impact, branding tone, oblique, geometric, clean, compact, upright terminals.
A slanted, sans-serif design with clean, largely geometric construction and rounded bowls paired with sharp, angled joins. Strokes are sturdy and fairly even, with open counters and a compact, forward-leaning stance that keeps letterforms tight and efficient. Curves are smooth and controlled, while diagonals and terminals are cut with crisp, linear endings that emphasize motion. Numerals match the same oblique rhythm, with simple silhouettes and clear, high-contrast silhouettes against the page.
This font is well suited to headlines, posters, and branded messaging where a sense of momentum is helpful. It can work effectively for short-to-medium text in marketing, packaging, or UI accents when a modern, energetic voice is desired, especially at display sizes where the slanted rhythm becomes a key visual feature.
The overall tone is energetic and contemporary, with a forward-driving, athletic feel. Its italic posture reads as active and urgent rather than delicate, giving text a confident, promotional voice suited to attention-grabbing settings.
The design appears intended to deliver a modern sans look with built-in motion, combining geometric simplicity with an oblique stance for emphasis. It prioritizes immediate readability and strong impact while keeping shapes clean and consistent for versatile display use.
The design maintains a consistent rightward slant across cases and figures, producing a strong horizontal flow in lines of text. Spacing appears tuned for impact and clarity, and the forms stay relatively uncluttered, favoring straightforward, modern shapes over decorative detailing.