Sans Normal Wadim 10 is a regular weight, wide, low contrast, upright, tall x-height, monospaced font.
Keywords: ui labels, packaging, posters, children’s, branding, friendly, playful, retro, approachable, casual, approachability, legibility, retro feel, distinctiveness, utility, rounded, soft terminals, ink-trap feel, open counters, quirky.
A rounded sans with softly blunted terminals and a gently inflated, marker-like stroke. Curves are generous and smooth, with open counters and slightly squared-off ends that give the outlines a sturdy, graphic presence. The forms lean on circular geometry, while subtle notches and ink-trap-like joins add texture and help keep shapes distinct at smaller sizes. Overall spacing and rhythm are even and mechanical in feel, producing a clean, consistent line on the page.
Well-suited to interface labels, product packaging, and brand systems that want a warm, accessible voice. It also works nicely for posters, educational materials, and playful editorial callouts where consistent alignment and an even typographic color are helpful.
The tone is friendly and informal, with a lightly quirky, hand-warmed character that reads as optimistic rather than technical. Its rounded silhouettes and softened corners suggest a retro-digital or classroom vibe, balancing approachability with clear, no-nonsense structure.
The design appears intended to blend the clarity of a utilitarian, grid-friendly structure with the warmth of rounded, humanized outlines. It aims for a distinctive, approachable texture that remains legible in short bursts of text and compact display settings.
The sample text shows stable word shapes and good differentiation between similar characters, supported by open apertures and clear, rounded punctuation. Numerals follow the same softened geometry and feel cohesive with the letters, maintaining a steady texture in continuous reading.