Print Damum 7 is a very light, normal width, medium contrast, upright, short x-height font.
Keywords: children’s books, greeting cards, craft branding, packaging, posters, whimsical, storybook, friendly, handmade, casual, handwritten feel, approachable tone, playful display, human warmth, organic, lively, quirky, airy, monoline.
This font presents a hand-drawn, print-style alphabet with cleanly separated letters and a lightly irregular rhythm. Strokes feel pen-like and mostly monoline, with gentle modulation and soft, rounded joins. Curves are open and slightly wobbly, and terminals often taper or hook subtly, giving the outlines an organic, sketched character. Proportions are relaxed and inconsistent by design—some letters run narrow while others broaden—creating an uneven but readable texture, with relatively small lowercase bodies compared to tall ascenders and prominent capitals.
It suits short-to-medium text in contexts that benefit from an informal, handcrafted feel, such as children’s materials, greeting cards, playful packaging, craft or boutique branding, and display copy in posters or social graphics. The airy stroke weight also works well when given enough size and spacing to let the drawn details remain clear.
The overall tone is playful and storybook-like, suggesting an informal, human voice rather than a polished typographic one. Its slight wobble and varied letter widths add charm and approachability, making text feel personal, friendly, and a bit quirky.
The design appears intended to mimic neat, hand-printed lettering with a controlled but intentionally imperfect finish, balancing readability with a personable, illustrative tone.
Capitals have a simple, open construction (notably wide rounded forms like O/Q) and stand out clearly against the smaller lowercase. Numerals follow the same hand-rendered logic, with smooth curves and lightly irregular stroke endings that keep them cohesive with the letters.