Sans Contrasted Okgul 7 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, book covers, editorial, friendly, retro, confident, warm, impact, approachability, vintage flavor, display texture, soft terminals, bracketed joins, ink-trap feel, rounded counters, lively rhythm.
A heavy, high-impact roman with gently tapered strokes and noticeable modulation through curves and joins. Stems are sturdy while transitions into bowls and shoulders narrow slightly, creating a subtly calligraphic, inked-in feel without becoming cursive. Terminals are mostly soft and rounded, with occasional wedge-like cuts and bracketed-looking connections that give forms a sculpted, punchy silhouette. Counters are compact but open enough for display use, and widths vary across the alphabet, producing a lively, uneven rhythm that reads more organic than purely geometric.
Best suited to display settings where texture and presence are desirable—headlines, poster typography, brand marks, packaging, and book or magazine covers. It can also work for short subheads or pull quotes, especially where a friendly retro voice is appropriate, but its weight and lively rhythm make it less ideal for long passages at small sizes.
The font conveys a warm, assertive tone with a touch of vintage editorial character. Its softened shapes and subtle flare suggest print-era personality—confident and approachable rather than strictly technical or minimalist.
The design appears intended to deliver strong visual impact while retaining warmth and approachability. By combining sturdy proportions with softened terminals and subtle stroke modulation, it aims for an expressive display voice that feels printed and human rather than purely constructed.
Uppercase forms are broad and stable, while lowercase shows more idiosyncrasy (notably in curved letters and the descending forms), reinforcing a human, slightly quirky texture in words. Numerals follow the same sculpted logic, with round figures feeling substantial and angular digits showing gentle taper and softened corners.