Sans Faceted Beke 2 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, logotypes, packaging, sports branding, industrial, sporty, techno, arcade, assertive, maximum impact, geometric system, industrial tone, display emphasis, chamfered, angular, blocky, octagonal, geometric.
A heavy, geometric sans with faceted construction: curves are consistently replaced by straight segments and clipped corners, producing an octagonal, chamfered silhouette across rounds and diagonals. Strokes are thick and even, with squared terminals and a compact, block-like footprint that keeps counters relatively tight. Uppercase forms are sturdy and wide-set, while lowercase maintains a similarly angular logic with simplified bowls and arms; the dot on i/j is square, and numerals follow the same clipped, planar rhythm for a uniform texture in lines of text.
Best suited to short, high-impact settings such as headlines, posters, title cards, branding marks, and packaging where its faceted geometry can carry the visual identity. It also works well for bold UI labels, badges, and event graphics, especially when a hard-edged, industrial voice is desired.
The overall tone is bold and mechanical, projecting a rugged, engineered feel. Its faceted edges and dense color give it a sporty, arcade-like energy that reads as modern, tough, and attention-grabbing rather than delicate or literary.
The design intent appears to be a display-focused sans that translates a carved, faceted motif into a consistent alphabet, prioritizing strong silhouettes and a cohesive angular system. By standardizing clipped corners and planar joins, it aims to deliver a distinctive, rugged look that remains readable at typical display sizes.
The repeated corner chamfers create strong internal rhythm and clear directional cues, especially in rounded letters and figures. The design favors impact and shape recognition over openness, so spacing and counters feel intentionally compact to maintain a solid, emblematic presence.