Sans Normal Jagub 2 is a regular weight, very wide, low contrast, upright, tall x-height font.
Keywords: branding, ui, headlines, signage, packaging, modern, clean, friendly, open, tech, clarity, approachability, modernity, versatility, rounded, geometric, airy, spacious, smooth.
A rounded geometric sans with broad proportions, smooth curves, and largely monolinear strokes. Counters are open and generous, with circular and oval forms dominating letters like O, C, and G, and softly rounded joins throughout. Uppercase shapes feel steady and architectural, while the lowercase shows a high x-height and simple, single-storey forms that keep the texture even. Numerals are similarly rounded and wide, producing a consistent, spacious rhythm in both display sizes and continuous text.
Well suited to brand identities, product and packaging work, and interface typography where a clear, contemporary sans is needed. The wide proportions and open counters help it perform in headlines and signage, while the even stroke and high x-height support comfortable reading in short-to-medium text settings.
The overall tone is contemporary and approachable, balancing a technical, engineered cleanliness with friendly softness from the rounded terminals and ample counters. Its wide stance and open shapes give it an optimistic, easygoing presence that reads as modern and accessible rather than formal.
The design appears intended to deliver a modern geometric sans that stays warm and readable by using rounded forms, generous internal space, and a calm, even rhythm. Its wide footprint and high x-height suggest an emphasis on clarity and presence across both display and functional contexts.
Spacing appears intentionally generous, contributing to a light, breathable color in paragraphs. The design maintains a consistent curvature logic across letters and digits, with minimal modulation and no sharp calligraphic effects, reinforcing a smooth, uniform voice.