Sans Normal Alder 3 is a regular weight, very wide, monoline, upright, normal x-height font.
Keywords: ui design, signage, headlines, posters, branding, clean, modern, technical, friendly, neutral, clarity, modernity, versatility, system style, geometric, open apertures, high legibility, rounded corners, crisp terminals.
A geometric sans with broadly proportioned letterforms and even stroke weight throughout. Curves are smooth and near-circular (notably in O, C, and G), while straights stay crisp with gently rounded joins. The lowercase is simple and utilitarian with single-storey a and g, open counters, and clear differentiation between similar shapes; the i and j use round dots. Numerals follow the same straightforward construction with open, readable forms and consistent weight.
This font suits interface typography and wayfinding where clarity at a glance matters, and it also performs well in large-scale headlines thanks to its wide, geometric presence. Its clean construction makes it a solid option for modern branding systems and editorial display where a neutral, contemporary voice is desired.
The overall tone is clean and contemporary, leaning slightly technical due to its wide stance and geometric construction. At the same time, the rounded curves and open shapes keep it approachable and easygoing rather than stark or severe.
The design appears intended to deliver a modern geometric look with high clarity and a calm, neutral rhythm. Its wide proportions and simple lowercase shapes suggest a focus on straightforward readability and a contemporary, system-friendly aesthetic.
Spacing appears generous, helping the wide forms breathe in text. Diagonals (V, W, X, Y) are stable and symmetrical, and the uppercase set reads orderly and engineered without decorative quirks.