Sans Normal Komow 16 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Shelf' by 21Type, 'Delargo DT' by DTP Types, 'Whitney' by Hoefler & Co., and 'Akagi' by Positype (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, dynamic, confident, sporty, modern, friendly, express motion, grab attention, modernize tone, strengthen branding, oblique, geometric, rounded, clean, energetic.
A slanted sans with sturdy, even strokes and largely geometric construction. Curves are broad and smooth, with rounded bowls and a clean, consistent rhythm; diagonals and terminals read crisp and purposeful rather than calligraphic. Proportions feel compact but not condensed, with straightforward counters and a slightly tightened, forward-leaning stance that keeps word shapes lively. Numerals are clear and simple, matching the same strong, rounded-meets-angular geometry.
Works best for headlines, logos, and short-to-medium bursts of text where a strong, forward-leaning voice helps. It fits branding systems, sports and fitness graphics, packaging, and promotional materials that benefit from a modern, energetic sans with clear letterforms.
The overall tone is energetic and contemporary, projecting motion and momentum through its oblique posture. It feels confident and approachable at once—sporty and promotional rather than formal—making it well suited to attention-grabbing, upbeat messaging.
Likely designed to deliver a bold, modern sans expression with built-in motion from the oblique angle, while keeping forms clean and geometric for clarity. The aim appears to be strong display impact and straightforward readability in branding and advertising contexts.
The slant is consistent across uppercase, lowercase, and figures, giving lines of text a cohesive forward flow. The design balances round forms (C, O, Q, 0, 8) with assertive diagonals (A, K, V, W, X, Y), creating a punchy, high-contrast-in-shape (not stroke) texture that stays legible at display sizes.